Beyond the Campaign: Targeted Initiatives Take Root

Posted: February 13, 2006 at 1:00 am, Last Updated: November 30, -0001 at 12:00 am

By Denise St. Ours

The successful conclusion of a major fund-raising effort,The Campaign for George Mason University, in June 2005 – followed by the victory celebration in September – have provided important momentum for several targeted initiatives now under way that will broaden research opportunities, expand student assistance and help build state-of-the-art facilities.

The Volgenau School of Information Technology and Engineering’s 2010 Campaign is one such effort. With the recent $10 million commitment from Ernst and Sara Volgenau, the school is well on its way to achieving a goal of $20 million by 2010. The campaign will help finance a new facility, enable investment in critical areas of study and recruit top IT students and faculty.

Also in the works is the Campaign for Mason Students, which was designed to strengthen and create more comprehensive scholarship packages, student programs and library resources to enable a greater number of students to pursue their dream of a college education. The initiative, which seeks to raise a minimum of $8 million by 2008 to meet the needs of current and future Mason students, has already received $3.6 million in private support.

In Prince William County, the university and the community have received significant support toward their goal of $15 million in endowment to assist the county and the City of Manassas in the creation of a $36 million Community Performing Arts Center. The world-class center will house three state-of-the-art performance and rehearsal venues, offer multipurpose meeting spaces and provide opportunities for curriculum-based arts programs.

Not only did the success of The Campaign for George Mason University help lay the groundwork for new fund-raising initiatives, the September victory celebration resulted in five awards for the university from the Council for Advancement and Support of Education, District III. The district comprises 589 member institutions in the nine southeastern states.

Little man design

George Mason received the following recognition, listed by award and category:

  • Award of Excellence, Printed Publications/Design for Print, for the invitation

  • Award of Excellence, Direct Mail, also for the invitation

  • Special Merit Award, Institutional Relations Projects, for the event and concept

  • Special Merit Award, Films and Videotapes, for “Because of the Campaign”

  • Special Merit Award, Films and Videotapes, for “Fast Forward”

“We are delighted that Mason achieved such a level of recognition,” says Judy Jobbitt, vice president for University Development and Alumni Affairs. “A whole ‘cast’ shares in the various awards, from President Merten, who starred in “Fast Forward,” to our students, alumni, donors, faculty and staff.”

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